Genevieve is a skilled integrated creative producer specialising in commercial content.
After graduating from a Bachelor of Business at RMIT University in 2012 Genevieve has spent over nine years as a producer both agency and production side in Australia, Bali and Shanghai. Agency experience includes DDB MELBOURNE, TRIBAL WORLDWIDE, OGILVY, TBWA, and ALT SHIFT and for clients like Westpac, Mazda, Department of Education, Swisse, Officeworks, BMW and Penfolds.
She has freelanced with production companies such as DIVISION, THE APIARY, PUSH MEDIA, SILKY JAZZ and VICE for brands such as The Australian Ballet, QUIT Victoria, Champion, State Library of Victoria, and Beats by Dre as well as working on independent projects for clients such as LIFX and FREE TO FEED Melbourne.
Amidst the commercial work she focuses on music videos, documentaries and short films and believes strongly in developing local networks and nurturing up and coming talent. She has a thirst for bringing stories to life in the short form realm.